Our Philosophy

The services below are not rigid programmes.

Every arbitrator, every career stage, and every ambition calls for a different approach.
Each engagement is designed case by case, shaped around your individual context — your market, your objectives, and the realities you are operating within.

The framework that follows simply reflects the core pillars of how I work.

Bai.Acceleration™ is not a marketing consultancy.
The work is rooted in the commercial and procedural realities of international arbitration.

Visibility and branding are tools.
The objective is credibility, recall, and appointment traction.

My Approach in Action

  • Arbitration arbitrator appointment business development marketing BD rebecca pang bai acceleration herbert smith freehills baker mckenzie hypangrebecca

    Define

    We assess your arbitration profile as it is currently read — examining market perception and visibility across institutions, professional networks, and relevant platforms.

    The focus is on how your experience surfaces, where it carries weight, and where it remains unclear.

  • Arbitration arbitrator appointment business development marketing BD rebecca pang bai acceleration herbert smith freehills baker mckenzie hypangrebecca

    Engage

    We then identify and selectively activate the channels, institutions, and relationships that genuinely influence appointments and instructions.

    Engagement is deliberate and proportionate, shaped by how arbitration ecosystems function in practice.

  • Arbitration arbitrator appointment business development marketing BD rebecca pang bai acceleration herbert smith freehills baker mckenzie hypangrebecca

    Convert

    Strategic engagement is translated into concrete outcomes — including arbitration appointments, tribunal roles, case involvement, and institutional traction.

    Conversion here reflects accumulated trust and relevance, not short-term activity.

  • Arbitration arbitrator appointment business development marketing BD rebecca pang bai acceleration herbert smith freehills baker mckenzie hypangrebecca

    Walk Away With

    You leave with a clear arbitration traction roadmap, aligned with your career stage, market focus, and longer-term direction.

    This roadmap becomes a reference point as your practice evolves.

  • Arbitration arbitrator appointment business development marketing BD rebecca pang bai acceleration herbert smith freehills baker mckenzie hypangrebecca

    How This Is Applied

    This methodology underpins the two-phase engagement detailed below — allowing depth where it matters, and restraint where it does no

This Is For You If

  • You are an established arbitrator seeking a clear, honest assessment of your Asia-Pacific positioning.

  • You value strategic depth over generic visibility advice.

  • You prefer a partner who can say “this is enough for now” as readily as “this is the next step.”

Let's speak